Q This discussion is concerned with the strategic options for entering international markets. Question: a) Identify a successful product or service sold by an American company in the U.S. b) Identify a country where this product or service is not yet sold. c) Suppose the American company you selected now wants to sell its successful product or service in the country you identified. In your opinion, which of the six strategic options for foreign country entry would be most successful? Why? As a reminder, the six main strategic options for foreign country entry are: 1-exporting, 2-licensing, 3-franchising, 4-establish a subsidiary via a local acquisition, 5-establish a subsidiary by creating a greenfield venture, and 6-a strategic alliance or joint-venture with a local partner. To get the maximum points for this discussion, you must make (A) make an initial post to answer the question above and (B) reply to at least one other post. Grading rubric for both posts: Answers to this assignment are subjective. Therefore, I am only grading your posts based on the following objective aspects: • Substantive Thoughts Expressed: Your thoughts and positions should be clearly explained, and you should provide a justification for your arguments. • Length: Initial posts should be at least 5 sentences long. Response posts should be at least 3 sentences long. • Completeness: Your initial post should cover all parts of the discussion question(s).
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